Consumers are more aware that what they put in their bodies impacts how they feel. As a result, the concept of personalized nutrition has staying power for the long term and became especially important during the coronavirus pandemic when people began seeking ways to take better care of their bodies.
As a concept, natural flavor can be complicated and technical because there are regulations, each customer has a different perspective of it, and the definition changes depending on the country.
Fueled by increasing consumer interest in health and wellness and a desire to lessen our impact on the environment, plant-based food alternatives today are growing nearly two times faster than total U.S. retail food sales. The segment grew 27% last year as sales jumped from $5.5 billion in 2019 to $7 billion in 2020, according to data from SPINS and The Good Food Institute.
As consumers continue to be more mindful of their health and wellness by seeking better-for-you options, clean label is becoming increasingly important to food manufacturers. While the FDA hasn’t offered a concrete definition or regulatory restrictions of clean label, it can simply be described as fewer and simpler ingredients.
If you’re looking for a food flavoring manufacturer, we know you are looking for the best. After all, flavor is your product’s competitive advantage and that means you want the best results, which can only be delivered by the best food flavoring manufacturer.
Seafood is an important part of the human diet and U.S. consumers love it. According to data from the most recent National Oceanic and Atmospheric Administration (NOAA) “Fisheries of the United States” report, American consumers ate 16.1 pounds of seafood per capita in 2018.
Plant-based food is growing nearly two times faster than total U.S. retail food sales. New data from SPINS and The Good Food Institute shows the segment grew 27% last year as sales jumped from $5.5 billion in 2019 to $7 billion in 2020.
We are excited to share that Innova Flavors has been acquired by leading flavor, extract, and essence manufacturer Synergy Flavors, Inc.
Amazing things are happening in the plant-based food category as consumer interest continues to rise. Future growth and the strength of the segment will rely on ongoing flavor innovation, which will take plant-based products to the next level.
The plant-based food category is the fastest-growing segment in the industry today. Newly published data from SPINS, commissioned by the Good Food Institute and the Plant-Based Foods Association, reports plant-based sales reached $7 billion, growing 27 percent in 2020 – almost two times faster than total U.S. retail food sales.
Taste is the No. 1 foundational driver for consumers when making food choices. If you subscribe to our blog, this isn’t the first time you’ve read that line – and we can almost guarantee it won’t be the last – because flavor is that important. So now you’re probably saying, “OK Innova Flavors, what exactly are custom flavors and how do I use them to make ‘taste’ my product differentiator?”
At Innova Flavors, we know you have choices when it comes to which flavoring company you choose work with, which is why we focus on building strong relationships with our customers by providing value-added support.
The plant-based protein business is booming as nearly half of all consumers say they are choosing these alternatives more now than they did a year ago. The market explosion is explained by industry experts as an outcome of the coronavirus pandemic, evidenced by more consumers putting greater emphasis on their health and wellness, as well as the environment and sustainability.
The global snack industry is worth $1.2 trillion and continues to thrive as more than half of adults say they consider snacking to have been their “lifeline” during the pandemic. Fifty-eight percent of consumers expect snacking to be part of their new normal even after the pandemic ends, and two-thirds of adults believe “the current pandemic will have a long-term impact on how we consume snacks as a society.”
The way you flavor your product is your competitive advantage.
Conversely, it can also be a liability. If your product doesn’t taste amazing, it won’t sell. That’s why a lot of food companies are looking for concentrated flavoring. But the benefits of concentrated flavoring go far beyond packing a punch with flavor.
When it comes to creating delicious plant-based protein flavors, you must get it right.
Plant-based protein foods are graded on one thing at the end of the day, and that’s the flavor. If it tastes delicious, it will sell. If the flavor is
As the meat and savory flavor experts here at Innova Flavors, we understand both the art and science of creating unique, customized taste solutions for your product. When processing food for consumption, there are a host of regulations that must be followed. Regulatory restrictions can dramatically influence how and with what ingredients your product is flavored.
When developing new food products, you don’t settle for mediocre ideas or subpar production of your latest innovation, so why settle when it comes to flavor? Custom food flavoring delivers mouth-watering, amazing flavor every time.
Flavor is your competitive advantage.
It is everything.
When you choose a flavor partner, you are placing the customer experience of your product
Fad diets come and go, but the concept of personalized nutrition has staying power for the long term. In the wake of the public health crisis, consumers are looking to nourish themselves with nutrient-dense foods and are seeking out health benefits such as strengthening the immune system, improving respiratory health, and even reducing anxiety.
Developing successful food flavors is no easy feat and it’s an even greater challenge when you’re up against the world’s toughest critics: kids. They are notorious for telling it like it is when it comes to food.
At Innova Flavors, we know the way you flavor your product is your competitive advantage, which is why our three-step process begins and ends with flavor. We work with you to discover the flavor profile your product needs, develop that flavor from idea to mouthwatering completion, and in the end, deliver a winning flavor that’s profitable long-term.
The plant-based food category is exploding as more consumers are putting greater emphasis on health and wellness because of the coronavirus pandemic. As a result, food manufacturers ranging from start-ups to leading consumer packaged goods companies are responding by rapidly innovating in this segment.
Whether they’re motivated by health, ethical concerns or simple curiosity, consumers around the world are incorporating more plant-based meals, snacks, and beverages into their diets. In North America, as consumers report wanting to limit – but not eliminate – their meat intake, we’re seeing innovating product offerings such as sausages that blend humanely raised meat with fresh vegetables.
At Innova Flavors, our purpose is simple yet complex: “We Blend Care and Creativity to Nourish the World.” We pride ourselves on being a company that serves the world through better food, and our care and creativity means we’ll find the right mix of global reach and local impact to serve the earth, so we nourish all of us who call it home.
Remember the great sriracha obsession of 2013? People couldn’t get enough of it – the hot sauce topped every meal, became a potato chip flavor and was the shining star of novelty and fan products. But if you would have asked someone about the condiment just five years prior to the consumer craze, they would have had no clue what you were talking about.
As we embark on the new year, we’re sharing the next big flavor, ingredient and operational trends that will impact our industry. Our focus is on the future and thinking about the ways in which we can help our partners succeed with innovative approaches to meet the evolving needs of consumers and our shared planet.
If someone told you a year ago that dining in a restaurant would become somewhat taboo, would you have believed them? Of course not!
Here at Innova Flavors, our biggest passion is helping you achieve your goals through customized solutions built on care and creativity. As 2020 draws to a close, our focus is on the future.
What are the next big flavor, ingredient and operational trends that will affect our industry? As food professionals and enthusiasts ourselves, we love thinking about the possibilities—and we are excited to share with you a sneak peek of our top trends for 2021.