About INNOVA

Welcome to INNOVA – the Meat Flavor Experts

INNOVA specializes in creating customized meat and savory flavors with unique signatures for a broad range of food applications. A division of Griffith Laboratories, INNOVA has been putting passion and creativity behind the unique science of high-quality branded and customized meat and savory flavors for more than half a century.

INNOVA creates customized meat and savory flavors with unique signatures. Our product lines include:

Our focus on continuously providing consumer preferred flavors developed by the combination of science and art, backed by the finest quality and service, has earned us a reputation as the definitive leader in meat flavor technology. As a result, our custom creations are responsible for the bold and memorable flavors and tastes in countless foods and ingredients people around the world know and love.

Flavor Philosophy

The core tenants of INNOVA’s flavor philosophy are quality, flexibility, creativity and value. These values ensure that each of our customers benefits from our comprehensive process from concept through development and delivery. This process allows us to draw upon a vast history of reaction flavor expertise and dedicated customer service to control every nuance of the final product and customer experience—while consistently meeting and exceeding expectations. Uniqueness in tailor-made products!

Flavor Expertise

Food manufacturers, retail, seasoning, industrial and foodservice market segments worldwide trust and depend on INNOVA to design and produce unique flavors for new food products and also enhance existing ones. Our team approach draws on the expertise of flavorists, food scientists, chemists, sensory specialists and market analysts—combining technical expertise with marketing trend insights to meet our customers’ needs.

We understand both the art and science of creating unique, customized products. Our comprehensive development process is focused, flexible and proven. This process enables us to offer our customers higher quality flavors with faster development and sample delivery than our competitors.

Likewise, our in-house manufacturing flexibility enables INNOVA to use the most sophisticated tools and processes to deliver tailored options that meet our customers’ needs. Our exceptional solutions combine technical expertise with the insights of experienced marketing, customer-service and technology professionals.